Behind the Scenes How I Achieved My Highest-Ever Revenue

In this episode of the Your Dream Business Podcast, I’m sharing how I hit my biggest revenue month ever in May!  I talk about the strategies that made it happen—like using a high-conversion launch, really narrowing down my niche, and focusing all my efforts on one top-tier product. I also dive into the value of low-cost workshops, changing up how often I launch, and seeing every move as a test to get better results. This behind-the-scenes peek gives you practical tips and mindset shifts to boost your own business game.    KEY TAKEAWAYS COVERED IN THE PODCAST Focus on One High-Quality Product: Narrowing your efforts down to one standout product can help you align all your strategies and make a bigger impact. Less is more when it comes to high-conversion results.  Every Action Is a Test: Treating every launch, campaign, or strategy as an experiment can help you continuously improve and fine-tune your approach. It’s all about learning and adapting!  Shift Your Launch Frequency: Changing up how often you launch, and experimenting with low-cost workshops or other creative strategies, can bring fresh energy and new opportunities to your business.   If you enjoyed this episode then please feel free to go and share it on your social media or head over to Apple podcasts or Spotify and give me a review, I would be so very grateful.   LINKS TO RESOURCES MENTIONED IN TODAY’S EPISODE Connect with Teresa on Website, (Grow, Launch, Sell), Sign up to Teresa's email list,  Instagram, LinkedIn, or Facebook   Transcript Teresa: In May of this year, I have had my best ever revenue in my business, and in this episode today, I want to share with you the behind the scenes look at what I have been doing differently, how I have been showing up, and what has made that difference in my business. I'll be taking you through the launch strategy that is currently bringing me between 20 and 25% conversion, and that feels so much easier, as well as the three main things that I think have led to having one of the best revenues I've ever had in my business. Welcome to the Your Dream Business Podcast. I'm your host, Teresa Heath Wareing, an international bestselling author, award-winning speaker, TEDx speaker, certified coach, and the host of this number one ranked podcast. I am so excited to guide you on the journey of creating a business and life that you not only love, but one that perfectly aligns with you and the season of life that you are [00:01:00] in. In each episode, I'll share with you easy, actionable, and insightful strategies to grow your online business. Plus we'll be diving into some mindset tools and strategies that keep you focused, motivated, and are going to stop you from getting in your own way. So if you're a course creator, membership owner, or coach, you are in the right place.Let's get started. Hello and welcome back to another episode of the Your Dream Business Podcast with me, your host, Theresa Heath Waring. Before we get started, I just wanna say thank you for taking the time to hang out with me today to listen to this episode, and as always, and I ask this. I feel like I ask it a lot, but I probably don't. I would massively, massively appreciate it. If you would consider sharing this episode with someone who you think it would be useful to, if you would cons, consider sharing it on social media and tagging me in, or if you are feeling super generous heading over to wherever you are listening to this and write me a lovely five star review. I would [00:02:00] massively, massively appreciate that. Today I am going to be doing a behind the scenes style episode. Because a few weeks back I shared a post saying that may had been my most profitable month ever in business. For those of you who are new to the podcast, let me just briefly tell you, and in case you don't know, I have now been in business for 11 years and I started off having an agent. Well, I started off being a consultant for marketing because my whole background's in marketing, my degrees in marketing. Then I started to build an agency, and I say agency in the loosest sense of the terms, like I had team members and we did done for you stuff, but I certainly wasn't. What I deemed as an agency, and then I discovered the online world. This was all fairly quickly within the first year or two of having a business, and I transitioned my business from an agency to an online business and probably for the past. Eight, nine years I've been doing that solely. [00:03:00] So I got rid of the agency, got rid of any done for you work, and I love it. I absolutely love it. And in May, as I said, I actually made the most money in one month that I've ever made before. And what was super interesting was, well, one, I learned some lessons and I wanna talk about those lessons and give you some real practical insight as to what helped. But what was interesting is I didn't actually see it coming, so it wasn't like. I was trying to do it or was trying to, was having a particularly strong sales month in May. In fact, I don't think it really was a strong sales month. It just so happened that it was a really good month from a revenue point of view and money coming in. The other reason it's interesting is 'cause I tend to do these kind of KPI stuff after the month. So it wasn't until after the month that I then went, oh wow, that was pretty amazing. So, what I wanna share with you today is some of the things, some of the steps I took and some of the things have made the [00:04:00] biggest difference to me. Now, in the social media post, I shared the three reasons I thought I'd had my most successful month, and. They kind of fit into today's kind of conversation, but I'm just gonna briefly say what those three things were. The first one was niching, the second one was taking action, and the third one was viewing everything as a test. And what I want to do in this episode is take you behind what I mean of each of those things and what that actually looks like. So, one of the very first things I did was, I say one of the very first things I did, actually, this happened ages ago. This happened last year, where I really started to niche down and focus in on what I was doing basically, again. The years I've been in business, I went through a whole transition as to how I ended up getting here. If I'd stuck with the thing that I started doing, IE online business stuff, I would be way further on. But I am not disappointed. There's a part of me that's like, that's a [00:05:00] bummer. Like I'd really like it if I would be further on by now and feel sometimes like I should be being how long I've been doing this. But the truth was back eight ish years ago, I was focused on helping people with online businesses. In fact, I spoke an event for Lead Pages. I think it was probably like six, eight years ago. I can't remember the exact date. And I talked about how to do a webinar and how to do lead magnets and all of this really cool stuff. Now, if I just stuck with that and stuck with that niche, I would've been in a very different position. But I didn't, and I'm not annoyed or angry about that. It just isn't what happened. I went through and I've gone through a whole heath of things, of people pleasing. I wanted to offer services to everybody 'cause I knew I could help everybody because I have a degree in marketing. I've worked in marketing for now 20 something years, so I knew I could help lots of small businesses. I liked having lots of different people in my business, in my world, but it effectively meant that I had no niche whatsoever. Then I went down the route of mindset, [00:06:00] and again, I don't wanna go over this too much 'cause if you've been a. Listening to my episodes for a long time, you'll know that I got sober in 2023. And prior to that, that was when I went into the mindset world and I started to bring that in heavily into what I did as a business thinking I'm going to be a mindset coach. What I didn't realize at the time was I needed the mindset stuff to help me and where I was and how I was feeling about myself. And once I got sober and came out the worst of it, then. I suddenly was like, oh no, that's not what I'm meant to do as a business. And I finally moved back into what I will call my zone of genius. I can't remember what book that's from. Someone's gonna be shouting at me now. Is it. The Big Leap or the one thing, it's