Behind the Scenes of Equine Affaire: Lessons in Marketing, Leadership, and Growth with Coagi Long

In this episode, I’m taking you behind the scenes of Equine Affaire with Coagi Long, president and owner of one of the largest equine expos in the country.But this isn’t just a conversation about events. We talk about what it really takes to market to multiple audiences, why a “well-rounded” approach matters more than chasing trends, and how Coagi has built and led a team that’s stayed committed for years.You’ll also hear her perspective on staying inspired, navigating challenges, and making decisions that support long-term growth, not just short-term wins.Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/211🐴 The Business Barn Collective  [Curated small group coaching] → Stormlily.com/collective🐴 Take the Reins [1:1 Coaching] → Stormlily.com/reins✨ FREE + LIVE TRAINING✨ Leads Over Likes: Get Consistent, Qualified Leads for Your Equine Business—Without Chasing Likes or Copying Everyone Else  ➡️  [ SAVE YOUR FREE SEAT ]