Benefits of Foolishness at Work with Poonam Bir Kasturi (S3:E4)

Many MBA students are taught that businesses should be created to fill a market gap. Poonam Bir Kasturi, founder of the home composting company the Daily Dump, believes in the power of business as a force for good. And she says the MBA-way is not the only way. A diversity of business models is important. She even calls her own style a little foolish. The Daily Dump designs, makes and distributes beautiful home composting products in India. Daily Dump’s purpose is to reduce waste and reduce the pressure on public waste management systems. Poonam was a TED fellow at TED India. She received the Social Entrepreneur of the Year Award from the Schwab Foundation of the World Economic Forum and a Smart Cities India Award. Her outlook on business opens up a new way to think about work and the role our companies play in doing more for the wellbeing of people and our planet. Additional resources: Learn more about the Daily Dump at https://www.dailydump.org/ Read insights about how to create more inclusive workplaces www.steelcase.com/WBmagazine Get the latest workplace design, insights and research: www.steelcase.com/subscribe Work Better podcast is hosted by Chris Congdon. Produced by Rebecca Charbauski. Creative art direction by Erin Ellison and Emily Cowdrey. Technical support by Mark Caswell and Jose Jimenez. Digital publishing by Areli Arellano and Jordan Marks. Editing and sound mixing by SoundPost Studios.