EPISODE · May 6, 2026 · 19 MIN
Best of LinkedIn: OMR 2026
from Best of LinkedIn: Strategic B2B Marketing · host Thomas Allgeyer, Frenus GmbH
We curate most relevant posts about B2B Marketing on LinkedIn and regularly share key takeaways. This edition comprises a collection of professional recaps and social media updates from OMR 2026, Europe's largest digital marketing and technology festival. Highlighting the event’s shift from hype to practical application, the texts explore how Artificial Intelligence is being integrated into logistics, e-commerce, and customer relationship management. Industry leaders focus on the tension between digital automation and the preservation of human connection, with significant warnings regarding surveillance and data privacy. Notable contributors, including Meredith Whittaker and Scott Galloway, offer critical predictions on the bursting of data centre bubbles and the rise of synthetic relationships. Beyond the technology, attendees emphasize the importance of authentic branding, direct networking, and the evolving role of social media in establishing credibility. The collective narrative portrays a sector in flux, where strategic clarity and trust are becoming more valuable than sheer technological scale. This podcast was created via Google Notebook LM.
What this episode covers
We curate most relevant posts about B2B Marketing on LinkedIn and regularly share key takeaways. This edition comprises a collection of professional recaps and social media updates from OMR 2026, Europe's largest digital marketing and technology festival. Highlighting the event’s shift from hype to practical application, the texts explore how Artificial Intelligence is being integrated into logistics, e-commerce, and customer relationship management. Industry leaders focus on the tension between digital automation and the preservation of human connection, with significant warnings regarding surveillance and data privacy. Notable contributors, including Meredith Whittaker and Scott Galloway, offer critical predictions on the bursting of data centre bubbles and the rise of synthetic relationships. Beyond the technology, attendees emphasize the importance of authentic branding, direct networking, and the evolving role of social media in establishing credibility. The collective narrative portrays a sector in flux, where strategic clarity and trust are becoming more valuable than sheer technological scale. This podcast was created via Google Notebook LM.
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Best of LinkedIn: OMR 2026
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