Better Merch...Better Marketing: From Taylor Swift to Chicken Strips

from Delivering Marketing Joy · host Kirby Hasseman

In this episode, Jade Crider and I break down Taylor Swift’s brilliant (and intentional) album announcement on the New Heights podcast, McDonald’s clever nano-influencer campaign for chicken strips, Mattel’s Barbie rebrand, and the rise of bizarre “brain-rot” TikTok marketing for Gen Z. We also spotlight the Glass Jar Candle from Numo, plus local events like the Coshocton Dog Fest and Roscoe Village Food Truck Festival.

Episode metadata supplied by the publisher feed · Published Aug 15, 2025

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Better Merch...Better Marketing: From Taylor Swift to Chicken Strips

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