Big Influence with Smaller Influencers - Gil Eyal of HYPR

Gil Eyal, the CEO of HYPR, grew his company's revenue from $110,000 in 2014 to $3m in 2017, a 1,855% increase, and in 2018 more than doubled their business further.   HYPR is a provider of influencer marketing tools and solutions.   In this interview with Eversprint's Malcolm Lui, Gil shares how he and his team accelerated their high value sales by:   Being a first mover in the influencer marketing space.  Shifting from smaller clients to bigger clients, which allowed them to provide more value and generate more revenue.  Identifying smaller influencers with the same audience as big name influencers, without big name influencer pricing.