Biggest Packaging Design Mistakes Everyone Makes | Ep 78
from Packaging Unboxd with Evelio Mattos Hosted by The Packaging Design Podcast
Learn how to avoid the packaging design mistakes every brand makes. What are the biggest mistakes every start-up, unicorn, heritage brand makes? This quick chat breaks down 3 of the most impactful mistakes you can make to devalue your consumer experience and your brand's equity. We'll tackle everything from Timing, size, and unboxing what the issues are, how they happen and how to avoid making the same mistakes every brand is bound to make. This is part one in a series of packaging mistakes and how to avoid them conversations that will help you save time, money, and most importantly deliver a memorable unboxing experience to your consumer. As I've always said, packaging was UX before UX was UX.If you're not designing for user experience you're wasting your time. Follow Evelio on LinkedIn Support our sponsors: Specright - keep your packaging specifications in one place IDP Direct - Buy your packaging direct from the factory that makes it
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