Packaging Unboxd with Evelio Mattos
by The Packaging Design Podcast
Packaging Unboxd is a podcast for packaging design enthusiasts who want to stay up-to-date on the latest trends and best practices. Hosted by Evelio Mattos, the Creative Director of Packaging Design, this podcast features insights from global experts on topics such as sustainable packaging, materials, manufacturing, and recycling. Listeners can learn how to create designs that are not only visually appealing but also environmentally responsible. Whether you're a packaging designer, engineer, or interested in making sustainable packaging choices. Learn more:https://bit.ly/PUSubs
Episodes
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Saving $1.3M in Packaging
Stop choosing packaging sizes based on gut instinct instead of data and stop losing money on every shipment!Show Notes: (0:00) What is QuantiPack Ai(2:00) Packaging Efficiency(2:48) Save Millions(3:50) Who Is Karim Nammouz(5:50) ecommerce packaging(8:48) Building Quantipack Ai(10:12) Using Order...
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Why It Took 6 Years to Redesign This Box (Packaging Engineering Explained)
A “simple” candy box tweak turned into a six-year redesign—because in packaging, changing a quarter inch can force you to rethink the entire manufacturing line.00:00 Why a ¼-Inch Box Change Took 6 Years (Packaging Equipment)00:17 Charlotte Ashcroft Intro: Mike and Ike + Peeps Packaging00:47 What…
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The Real Process Behind High-Impact Design for Startups
What does it really take to design packaging that connects, converts, and stands out... especially for a scrappy startup?In this episode of Packaging Unboxd, Evelio Mattos sits down with Monika Cascone, the designer behind the hilariously effective Anything Butt packaging. Learn more about Monika...
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2026 Packaging Design Trends You Should Know | Ep 209
Walk through the top 7 Packaging Design Trends You Need to Know for 2026!Work with Evelio, https:www.IDPdirect.comPackaging design is changing fast and most trend reports are already behind.In this episode, I break down the real packaging design trends for 2026 based on what’s actually showing up...
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How Daise Beauty Designed Packaging Built for Influencer Content | Ep 208
In this episode of Packaging Unboxd, host Evelio Mattos tears down the influencer packaging that made Daise Beauty a must-watch unboxing moment across social media. Discover how smart brands design packaging not for the shelf, but for the camera, building FOMO, shareability, and lasting brand...
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Shutting down a 30-Year Creative Studio to Start Over With AI Design | Ep 207
After 30 years running a successful studio shooting global brands, Terri did the unthinkable, he shut it all down. Why? Because AI changed everything. In this episode, we explore how one veteran creative reinvented his entire career, turning decades of experience in photography and design into an...
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Packaging Design Mistakes to Avoid | Ep 206
DM Evelio to design your packaging: https://www.linkedin.com/in/eveliomattos/Are you making these packaging design mistakes?In this episode of Packaging Unboxd, 13 of the world’s top packaging designers from New York, London, Melbourne, and beyond share the worst packaging design mistakes they...
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EPS Foam Replacement So Good You Can Eat It - but don't. | Ep 205
Let's design your packaging - / eveliomattos Download the tools to design your own packaging - https://idpdirect.com/design-guides/Can packaging made of 90% air actually outperform traditional plastic foams—and still be recyclable and compostable? Sustainable Development Packaging from Woamy…
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Design Authentic Cultural Packaging Without Getting Canceled | Ep 204
Work with me:Let's design your packaging - https://www.linkedin.com/in/eveliomattos/Download the tools to design your own packaging - https://idpdirect.com/design-guides/Can you build a mass-market brand rooted in culture without crossing the line of appropriation?In this episode, Evelio Mattos...
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How to Design Packaging for the Freezer Aisle | Ep 203
Struggling to make your packaging stand out on crowded shelves? In this episode of Packaging Unboxd, we break down two major redesigns by Chase Design Group—Dorot Gardens, a frozen garlic and herb brand that had to solve the problem of being invisible in the freezer aisle, and Tombstone Pizza, a...
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2025 Packaging Trends Episode | Ep 202
What will change in 2025 for packaging design and what concerns should brands have? Packaging design is evolving in 2025, listen to 20 top designers breakdown things you need to consider in 2025. Explore the evolving landscape of packaging in 2025 with industry experts like Al Gilbody, Anna Ison,...
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Costco Packaging Design an Expert Guide | Ep
Discover the ultimate guide to Costco packaging design in this must-watch episode! Whether you're a designer, brand manager, or entrepreneur, we break down the secrets to designing packaging that meets Costco packaging requirements and sells. Learn how to navigate the unique challenges of club...
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Trump's Impact on Packaging | Ep 200
Trump won, now what? How will his regulations change packaging? Evelio Mattos and Adam Peek dive deep into the implications of political changes on the packaging industry, especially following a significant political event. Their discussion pivots around how key legal and economic shifts are...
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How Base Design ReFreshed a 130 year old Brand | Ep 199
Have a Packaging Question? DM here: https://www.linkedin.com/in/eveliomattos/ In this episode of Packaging Unboxed, host Evelio Mattos explores the transformative power of packaging with Base Design's Geoff Cook and Anthony Franklin. The discussion illuminates how packaging extends beyond mere...
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Best & Worst Cereal Packaging Design | Ep 198
Evelio & Adam breakdown the best and worst cereal packaging design so you can elevate your packaging easier. Evelio Mattos: Evelio Mattos is a seasoned packaging designer with over 15 years of experience working with luxury brands to introduce innovative packaging solutions to the market. He is...
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Designing Whiskey Bottles with Chad Michaels | Ep 197
Chad Michael is a distinguished packaging designer who has owned and operated his own studio for ten years, specializing in spirit brands. With a background in communication design, Chad has created visually distinct spirit brands like bourbon, whiskey, vodka, and more, also delving into side...
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Packaging Disaster: Lessons from Oreo and Coke’s Collaboration | Ep 196
We broke down what's wrong with Oreo & Cokes Collab Packaging, and explained how to avoid the same issues. Evelio Mattos: Evelio is a seasoned packaging designer with over 15 years of experience in creating cutting-edge packaging solutions for global fashion, cosmetic, and CPG brands. Known for…
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Storytelling in Packaging Design with Richard Taylor | Ep 195
The powerful storytelling & branding within commodities can destroy categories. Richard shares his thoughts on standout brands like Liquid Death and provides behind-the-scenes details on successful projects like Seabrook and Horlicks. This conversation dives deep into the nuances of maintaining...
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Packaging Today - Packaging Failures: When Marketing Goes Too Far | EP
In this lively packaging-focused episode from September 9, three leading voices in the field—Evelio Mattos, Cory Connors, and Adam Peek—share the latest trends and controversies in the world of packaging. Cory Connors, known for his "Sustainable Packaging Podcast," and Adam Peek from "People of...
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Design Smarter: Business Strategy for Creatives | Ep 193
Learn how to build a profitable career in design with Fred Hart. Fred Hart is an experienced designer and brand strategist who recently transitioned into a new venture after building and leading the design agency, Interact Brands, for nine years. Under his leadership, Interact Brands grew from a...
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Grads: Ultimate Strategy to Get Hired Now | Ep 192
We're handing the reins to recent graduate Grace Lee, she's interviewing me to find out the answers to the questions every graduate is asking today. How to get hired, how to get noticed, can I even find a job today? Need help with your packaging? https://www.linkedin.com/in/eveliomattos/ We get...
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Google’s Groundbreaking Packaging: A Deep Dive | EP 191
About the Guest(s): Miguel Arevalo: Miguel Arevalo is a prominent figure in the packaging industry, currently working with Google's packaging team. He has made significant contributions to sustainable packaging solutions and is an advocate for plastic-free packaging. Miguel's work focuses on...
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Design Career from the Masters : James Victore | Ep 190
Episode 190 with James Victore, drops the career advice you need to hear right now. James Victore is a renowned graphic designer, artist, and motivational speaker known for his unapologetically bold and unconventional design work. Author of books such as "Feck Perfuction", James has been featured...
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The One Man Agency Winning All The Awards - STCKMN | Ep 189
If you want to learn how to design packaging or build a one man agency, Chris Wilson the sole designer behind Stckmn, a multidisciplinary design studio based in Glasgow, Scotland will explain it all. The one man agency winning all the awards StckMn: https://www.stckmn.com With a background in...
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The Science Behind Packaging Design | Ep 188
Need packaging help? Click here to just ask! Fernando Arendar, founder of Nitid Studio, specializes in science-based packaging design. He uses studies and research to understand the psychological and sensory factors that influence consumer behavior. In his LinkedIn posts, he presents side-by-side...
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Career Advice for Designers Today | Ep 187
In this insightful episode, we delve into the journey from designer to creative director, offering invaluable advice and strategies for those eager to climb the creative ladder. Join us as industry veterans share their personal experiences, discussing the challenges and triumphs they faced along...
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Packaging Critique | Ep 186
Get help with your packaging: / eveliomattos Jesse Goldman is a proficient motion designer known for his innovative work in integrating motion graphics with traditional design principles. Jesse has contributed to numerous high-profile projects and is celebrated for his creative storytelling...
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Smart Packaging Ideas ft. Cameron Worth of Io.TT | Ep 185
About the Guest(s): Cameron Worth: Cameron Worth is a leading figure in the Internet of Things (IoT) industry and the founder of the first IoT agency, SharpEnd. With over a decade of experience, Cameron has been a pioneer in championing IoT innovations for global brands. His agency, SharpEnd,...
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EPR Laws Everything You Need To Know Now | Ep 184
Get help with your packaging:https://www.linkedin.com/in/eveliomattos/ If you're going to learn how to design packaging, you need to know the laws that will govern your material decisions around the world.In this episode Paul Kearns and Evelio Mattos explain how EPR, extended producer...
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The Material Replacing Plastic Packaging | Ep 183
About the Guest(s):Tim Silman Tim Silman is the Program Director at Lonely Whale, a renowned organization dedicated to preventing ocean plastic pollution. Co-founded by actor Adrian Grenier in 2015, Lonely Whale leverages storytelling, modern marketing techniques, and collaborative partnerships…
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The Future of Ocean Plastics | Ep 182
Get help creating your sustainable packaging: https://www.linkedin.com/in/eveliomat... About the Guest(s): Tim Silman is the Program Director at Lonely Whale, a renowned organization dedicated to preventing ocean plastic pollution. Co-founded by actor Adrian Grenier in 2015, Lonely Whale…
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When All Packaging Looks the Same Do this | Ep 181
Get help with your packaging from Evelio: https://www.linkedin.com/in/eveliomattos/ About the Guest(s): Simon Forster is the versatile founder and Creative Director at Robot Food, an award-winning branding and packaging design agency. With a keen interest in launching disruptive brands, Simon has...
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Packaging Today - Are Bioplastics Just Vegan Plastics? | Ep 180
Amazon gets rid of their plastic air pillows and shifts to paper void fill packaging. Is paper actually better than plastic? How companies making paper out of seaweed may be damaging the ocean floor in the race to replace fossil fuel plastic. How New York defeat the latest plastic packaging bill...
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Are Design Awards Worth It? | Ep 179
Need packaging, talk to Evelio: https://www.linkedin.com/in/eveliomattos/ Wanna work with Robot-Food? https://www.robot-food.com Simon Forster is the founder of Robot Food, a design and branding agency known for its disruptive and innovative approach. With a background in art and a history rooted...
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Fighting Plastic Pollution with Tom Jackson | Ep 178
Discuss your packaging with Evelio Mattos Tom Jackson is the co-founder of Honest Ocean, a company focused on managing the supply chains of recycled plastics from source to manufacturing. Based in Indonesia, Tom works closely with local communities and recycling centers to collect and process...
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Designing Packaging that Dissolves | Ep 177
Get help with your next packaging design project from Evelio directly. DM him on LInkedIn here: https://www.linkedin.com/in/eveliomattos/ Support our sponsors: Order packaging manufactured factory-direct from IDPdirect.com Manage your packaging specifications globally with Specright.com Learn…
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Can Pyrolysis Rid Us of Plastic Packaging Waste? | Ep 176
Julian Brown, the founder of Nature Jab, is an innovator and environmental enthusiast who has developed a unique microwave pyrolysis reactor that converts plastic waste into different types of fuels such as gasoline, diesel, and jet fuel. A welder by training, Brown began his journey with a…
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Reusable Packaging Doesn't Work / Packaging Today Show | Ep. 175
About the Guest(s): In this episode of "Packaging Today," we welcomed esteemed guests Emilio Montos, Adam Peel, and Corey Connors. These professionals bring a wealth of knowledge from the packaging industry. Emilio Montos is an established figure in the landscape of packaging, with a background...
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Is Liquid Death Infinitely Recyclable? Packaging Today Show | Ep 174
In this lively episode of "Packaging Today," hosts Evelio Mattos, Adam Peek, and Cory Connors engage in a frank and humorous discussion about the realities and misconceptions in the packaging industry. From personal anecdotes to tough industry critiques, the episode traverses various aspects of...
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Impossible Print Processes Every Packaging Designer Must Know | Ep 173
Learn more at https://www.sonderegger.ch Get your free How to Design Sustainable Packaging Guide here: https://idpdirect.com Manage your brand's packaging specifications here: https://specright.com Learn more about dissolvable papers and label stock here: http://smartsolve.com Connect with our...
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Is Reusable Better than Recyclable? | Ep 172
Discover professional packaging design insights from seasoned designer Uwe Melichar, specializing in sustainable packaging solutions. With decades of experience, Uwe navigates the intersection of graphic and product design, advocating for eco-friendly practices globally Support our Sponsors…
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Michelada Mix Redesign: Capturing the Spirit of Mexico | Ep 171
Adrian Viesca is an expert and influential figure in the beverage industry, with a focus on traditional Mexican mixers. As an enthusiastic representative of Miche Mix, Adrian brings a wealth of knowledge and experience from Monterrey, Mexico. With a commitment to preserving and sharing the...
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Behind the Elegance: A Deep Dive into Luxury Packaging Design | Ep 170
Learn how to design luxury packaging and what luxury packaging can mean from Vincent Villeger is a seasoned luxury packaging designer (Burberry, Givenchy, By Far, Milton Brown, and more) with a rich background in the industry. Learn more about Vincent Villeger Known for his refined and innovative...
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Quoting Your Packaging, What to Expect : The Packaging Today Show | Ep 169
How much does my packaging cost is a question we hear everyday, here's why it takes so long to get pricing for your packaging and how we can get faster quotes. Join Evelio Mattos, Adam Peek, and Cory Connors to get the inside scoop on the latest packaging industry conversations and learn how to...
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How to Design Packaging in Ai Like a Pro | Ep 168
This is how professional designers using Ai to generate ideas and not get overwhelmed with the Ai hype cycle and FOMO. Evelio Mattos is esteemed in the design industry, particularly for his innovative outlook on packaging design. Evelio has achieved recognition for his approach to integrating...
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Beyonce's Cécred Packaging & Strategy Breakdown | Ep 167
Vannett Li, Principle at Comet Chaser strategic Branding agency co-hosts this episode of Packaging Unboxd providing insights into the beauty and hair care industry. Connect with Vannett Episode Summary: In this thought-provoking episode, Evelio converses with Vannett Li about the intricacies of...
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The Future of Smart Packaging: How Inuro is Making Packaging Reusable and Dynamic | EP 166
Start adding smart lighting to your packaging with INURU Download the free sustainability guide HERE! Get your packaging specifications in order with Specright About the Guest(s): Marcin Ratajczak is an entrepreneur with a vision to transform the packaging industry through innovative technology....
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ChatGPT is Better Than MidJourney for Packaging Design. with Adey Efrem | Ep 165
Follow Adey Efrem Connect with Evelio Mattos Download your own FREE Sustainable Design Guide Adey Efrem, a vanguard in the packaging design world, blends her rich experience in graphic design with groundbreaking AI technologies to redefine industry standards. With a foundational career that spans...
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PFAS/Cannabis Regulations/Greenwashing : Packaging Today Show | Ep164
This episode of "Packaging Unboxed" delves deep into the environmental and regulatory challenges of PFAS in packaging, with a special focus on the cannabis industry. We uncover the complexities and misconceptions surrounding PFAS, often referred to as "forever chemicals," and their impact on...
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The Art of Unforgettable Packaging Design | Ep 163
Support our Sponsors: Factory-direct packaging manufacturing for established brands - IDP Direct Manage your packaging specifications for sustainability, EPR, and budget - Specright From Brief to Shelf: How to Design Packaging that Makes a Lasting Impression About the Guest(s): Spencer is a...
About this show
Packaging Unboxd is a podcast for packaging design enthusiasts who want to stay up-to-date on the latest trends and best practices. Hosted by Evelio Mattos, the Creative Director of Packaging Design, this podcast features insights from global experts on topics such as sustainable packaging, materials, manufacturing, and recycling. Listeners can learn how to create designs that are not only visually appealing but also environmentally responsible. Whether you're a packaging designer, engineer, or interested in making sustainable packaging choices. Learn more:https://bit.ly/PUSubs
Hosted by
The Packaging Design Podcast