BLP 030: Advertising On The Sides Of Truck Trailers With Big Rig Billboards

It is very interesting how advertising works, and where advertising can work.  Somebody was smart enough to think about all the free space on the sides of truck trailers.  Today Jared has an interview with Jeff Joyce of Big Rig Billboards about how they do this.  If you have advertising space that you are not taking advantage of, this episode is just what you are looking for.