bluesign and the roadmap to a more sustainable footwear industry (Part 1)

In the first episode of our two-part series, "Roadmap to Sustainable Footwear," we delve into bluesign's pivotal role in revolutionizing the textile and footwear industry. Join us as we discuss with Kutay Saritosun and Ron Hu the origins and mission of bluesign, its sustainable chemical management approach, and its collaboration with Vibram. Explore how bluesign assists companies in measuring and reducing their environmental impact, the challenges brands face, and the implications of the EU Green Deal. Tune in to understand bluesign's comprehensive Footwear initiative and its strategies for promoting sustainability and circularity in the industry. (00:00:14) -Introduction to bluesign and its mission. (00:06:42)- Chemical management and sustainability. (00:10:41)- Impact measurement and reporting. (00:16:31)- Sustainability legislation in the EU. (00:26:16)- bluesign’s Footwear initiative. (00:27:47)- Challenges and solutions in Footwear Industry.