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【波Series-EP2】到底說什麼才有人聽？要露臉還是要錄音？新興創作者最常見的創作誤區，3大關鍵問題輕鬆挑選人氣個人IP賽道！ episode artwork

EPISODE · Jun 3, 2024 · 23 MIN

【波Series-EP2】到底說什麼才有人聽？要露臉還是要錄音？新興創作者最常見的創作誤區，3大關鍵問題輕鬆挑選人氣個人IP賽道！

from 銷波快 ｜ 一個圍繞在行銷Marketing 的隨便亂聊電台

嗨嗨各位！阿波小編又來啦！ 眾所期待的新系列：波 Series，又將開啟新一季的行銷主題啦！ 波Series主要是探討行銷企劃和品牌經營的相關主題。我們會從專案規劃、執行到預算控管等行銷經營面的種種技術，為你一一解惑。這些可是行銷圈的內幕獨門秘技啊！ 對於新手創作者來說，想打造自己的個人品牌可是一件讓人東挪西挪的大工程呢！ 到底該說些什麼內容才有人聽？ 露臉拍片還是錄音Podcast比較適合自己？ 該選擇哪個社群平台經營比較有加分效果？ 沒關係，阿波小編今天就為大夥整理出新興創作者最常見的3大誤區，只要避開這些雷區，打造一個獨樹一格的個人賽道就輕輕鬆鬆啦！ 想在行銷領域嶄露頭角、打造與眾不同的個人IP品牌？ 或是想在各大短影音平台、社群平台上嚐試新玩意？ 那可絕對不能錯過這一集喔~趕快打開耳機，讓阿波小編為你一一道來！ ※本集內容： I.介紹 a. 個人品牌經營特輯第二集介紹 b. 回顧上集 Ikigai 概念 II.個人品牌賽道的挑選 a. 不要為了追求流量而做個人 IP b. 不要因主題熱門就去做 c. 要選擇自己熱愛且擅長的內容形式 III.平台的選擇 a. 考慮自己最不花時間的呈現方式 b. 一開始先專注一個平台 c. 每個平台的優缺點 1. Facebook 需高度洞見或話題性強 2. Instagram 適合生活記錄和露臉 3. Podcast 適合講話呈現 4. 短影音需要考慮轉換率 IV.挑選平台時的問題反思 a. 是否願意露臉分享生活 b. 是否適合文字或音頻形式 c. 是否能持續穩定更新 V.結論 a. 總結本集重點 b. 預告下集將討論流量和演算法 聯絡《銷波快》聊聊行銷 📆每週一 AM9:00 定期更新📆 ■快來逛逛我們荒廢的粉絲團👉👉 訂閱銷波快：https://tinyurl.com/4vd4pphe 銷波快粉絲團：https://tinyurl.com/bdcxjjr9 Jayden： https://tinyurl.com/2kx9h8cr 😍播客商業合作信箱：[email protected]

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嗨嗨各位！阿波小編又來啦！ 眾所期待的新系列：波 Series，又將開啟新一季的行銷主題啦！ 波Series主要是探討行銷企劃和品牌經營的相關主題。我們會從專案規劃、執行到預算控管等行銷經營面的種種技術，為你一一解惑。這些可是行銷圈的內幕獨門秘技啊！ 對於新手創作者來說，想打造自己的個人品牌可是一件讓人東挪西挪的大工程呢！ 到底該說些什麼內容才有人聽？ 露臉拍片還是錄音Podcast比較適合自己？ 該選擇哪個社群平台經營比較有加分效果？ 沒關係，阿波小編今天就為大夥整理出新興創作者最常見的3大誤區，只要避開這些雷區，打造一個獨樹一格的個人賽道就輕輕鬆鬆啦！ 想在行銷領域嶄露頭角、打造與眾不同的個人IP品牌？ 或是想在各大短影音平台、社群平台上嚐試新玩意？ 那可絕對不能錯過這一集喔~趕快打開耳機，讓阿波小編為你一一道來！ ※本集內容： I.介紹 a. 個人品牌經營特輯第二集介紹 b. 回顧上集 Ikigai 概念 II.個人品牌賽道的挑選 a. 不要為了追求流量而做個人 IP b. 不要因主題熱門就去做 c. 要選擇自...

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【波Series-EP2】到底說什麼才有人聽？要露臉還是要錄音？新興創作者最常見的創作誤區，3大關鍵問題輕鬆挑選人氣個人IP賽道！

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This episode is 23 minutes long.

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This episode was published on June 3, 2024.

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