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【波Series-EP5】Facebook社群經營還有救？社群行銷新趨勢：FB經營秘笈大公開，從線上到線下，玩轉FB打造無敵個人品牌矩陣！ episode artwork

EPISODE · Jul 1, 2024 · 23 MIN

【波Series-EP5】Facebook社群經營還有救？社群行銷新趨勢：FB經營秘笈大公開，從線上到線下，玩轉FB打造無敵個人品牌矩陣！

from 銷波快 ｜ 一個圍繞在行銷Marketing 的隨便亂聊電台 · host Jayden & Lucas & Chair

常用社群監控軟體推薦 👉 https://www.socialpilot.co/ 7/27 個人品牌一日課：創造個人品牌影響力，打造關鍵事業力 👉https://bit.ly/3KqrRWH 哈囉大家好~我是你們的阿波小編！ 今天要來跟大家聊聊一個超級熱門的話題：Facebook還有救嗎？別笑！這個老牌社群平台可是藏著不少驚喜呢！ 在這集《銷波快》中，我們要來揭秘FB的超強經營秘笈，從社群行銷新趨勢到短影音行銷，再到FBGroups的威力，通通都要聊！ 想知道怎麼用Reels玩出新花樣？或是如何把線上粉絲變成線下鐵粉？還有那個讓人又愛又恨的藍勾勾，到底值不值得搞？ 別擔心，聽完這集，保證讓你的個人IP閃閃發光，FB經營功力直接升級100級！行銷小白變大神，就靠這一集啦！ 對社群感興趣？那就別錯過這集啦！ ※本集內容： I. Facebook 經營現況 A. Facebook 財報顯示成長 B. 仍有大量用戶使用 C. 消費力較高的年齡層 II. Facebook 經營策略 A. 廣告投放的重要性 B. 整合 Instagram、Threads 等平台 C. 社團經營成為重點 III. 適合 Facebook 經營的內容類型 A. 知識性/乾貨類內容 B. 新聞分析類內容 C. 寵物相關內容 D. 爭議性/對立性話題 IV. Facebook 經營技巧 A. 藍勾勾認證的優勢 B. 社群監控軟體的應用 C. 及時回覆增加曝光 V. Facebook 經營趨勢 A. 注重消費者角度而非企業角度 B. 粉絲數量不如內容可信度重要 C. 按讚數和留言數降低為正常現象 VI. Facebook 社團經營 A. 成為下一波重點 B. 公開和封閉社團的選擇 C. 線上到線下活動的延伸 D. 周邊商品銷售 VII. 社群經理的角色 A. 線上線下活動規劃 B. 深度會員經營 VIII. Facebook 行銷的未來發展 A. 整合其他平台功能 B. 連接 Google 分析等工具 C. 需要多元化的技能 聯絡《銷波快》聊聊行銷 📆每週一 AM9:00 定期更新📆 ■快來逛逛我們荒廢的粉絲團👉👉 訂閱銷波快：https://tinyurl.com/4vd4pphe 銷波快粉絲團：https://tinyurl.com/bdcxjjr9 Jayden： https://tinyurl.com/2kx9h8cr 😍播客商業合作信箱：[email protected]

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常用社群監控軟體推薦 👉 https://www.socialpilot.co/ 7/27 個人品牌一日課：創造個人品牌影響力，打造關鍵事業力 👉https://bit.ly/3KqrRWH 哈囉大家好~我是你們的阿波小編！ 今天要來跟大家聊聊一個超級熱門的話題：Facebook還有救嗎？別笑！這個老牌社群平台可是藏著不少驚喜呢！ 在這集《銷波快》中，我們要來揭秘FB的超強經營秘笈，從社群行銷新趨勢到短影音行銷，再到FBGroups的威力，通通都要聊！ 想知道怎麼用Reels玩出新花樣？或是如何把線上粉絲變成線下鐵粉？還有那個讓人又愛又恨的藍勾勾，到底值不值得搞？ 別擔心，聽完這集，保證讓你的個人IP閃閃發光，FB經營功力直接升級100級！行銷小白變大神，就靠這一集啦！ 對社群感興趣？那就別錯過這集啦！ ※本集內容： I. Facebook 經營現況 A. Facebook 財報顯示成長 B. 仍有大量用戶使用 C. 消費力較高的年齡層 II. Facebook 經營策略 A. 廣告投放的重要性&nbsp...

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【波Series-EP5】Facebook社群經營還有救？社群行銷新趨勢：FB經營秘笈大公開，從線上到線下，玩轉FB打造無敵個人品牌矩陣！

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This episode was published on July 1, 2024.

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