Boldness—What that should look like in B2B PMM w/ Julien Sauvage

from We're Not Marketers · host Gabriel Bujold, Eric Holland, Zach Roberts

Timestamps00:43 Introducing of Julien Sauvage01:57 Are Product Marketers Actually Marketers?06:41 The Role of Boldness in Marketing14:06 Event Branding Success at Clari17:17 The Einstein Smart Speaker Flop20:24 Reflecting on Dreamforce's Gimmicks22:38 The Importance of Data in Product Marketing24:43 Challenges and Realities of PMM30:31 The Role of Copywriting in PMM38:59 Final Thoughts and Farewell Show Notes :Julien’s LinkedInContent That Converts guide (by Devin Reed)Hosted on Ausha. See ausha.co/privacy-policy for more information.

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This episode is 41 minutes long.

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This episode was published on July 18, 2024.

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