Bonus Episode - Career Summer School - How developing your personal brand can boost your career

When we think about brands, we usually think of companies, not people. By its very definition, a brand is something that separates one thing from another and is a mark of trust or quality. Good examples are Apple’s slick logo and marketing, or Nike’s ‘swoosh’ design and ‘Just Do It’ slogan.Branding may have begun with businesses but whether we like it or not, we all have our own individual ‘brands’ – even with our friends and family. Perhaps you’re the sociable one that always arranges events? Or maybe you’re known for your kindness and reliability, or as someone to turn to in times of need?In a bonus Career Espresso podcast episode recorded for Career Summer School, I’ll explain what is meant by a personal brand and how it can help your career. I’ll also offer some simple suggestions of ways to get started with building yours.Career Summer School16 lessons over 4 weeks to help you work on your career development this summer - sign up here between now and 22 August to get your daily email reminder and to be in with a chance of winning a Career Power Hour with me worth £99.If you listen to Career Espresso through the Stitcher app and website, this will no longer be available from 29 August 2023. If you use Stitcher at the moment you will be able to download your show list and re-upload it into other apps (excluding Spotify and Apple - you can manually follow shows in those apps). The instructions to do this are located in the FAQs on the Stitcher website which you can access hereWork with meAs well as coaching women to get the career they know they deserve, I also deliver leadership coaching and run workshops, courses, and programmes to organisations who want to retain, develop and engage their staff. Get in touch to book your free Career Consultation call here. If you are an organisation that would like to discuss how I can support your teams and leaders, book a call here.Connect with meWebsiteLinkedInInstagram Sign up for the 'Work Your Way' newsletter hereHow can I support the podcast?→Subscribe→Share this episode with a friend or on your socials→Leave a review I would love to hear your feedback on my podcast. Please leave a review or come say hello on social or at [email protected] Hosted on Acast. See acast.com/privacy for more information.