Bonus Episode: The Truth About Business Partnerships: Do Ships Really Sink? (with Dan Wheeler) episode artwork

EPISODE · Jun 5, 2026 · 35 MIN

Bonus Episode: The Truth About Business Partnerships: Do Ships Really Sink? (with Dan Wheeler)

from Fence Guy Podcast · host Fence Guy Podcast

Welcome back to Fence Guy Podcast! In this special Friday bonus episode, Craig isn't entirely solo. He is joined by a true blue-collar podcast legend: Dan Wheeler from River City Fence and The Fence Industry Podcast. Today, the guys are getting down and dirty on one of the biggest, scariest moves you can make as a business owner: Partnerships. Statistics show that 65% of startups fail due to co-founder conflict, yet successful partnerships see a 30% higher chance of a lucrative exit. So, how do you find the "Yin to your Yang" without sinking the ship? Craig and Dan break it all down from a raw, blue-collar perspective. In this episode, we discuss: The Front End vs. Back End Split: Why a growing brick-and-mortar company needs an field operator and a numbers chaser. The Million-Dollar Question: When do you offer equity ownership, and when should you just hire a high-level General Manager (GM)? Real-World Recruitment: Why Facebook is a dead lead for hiring operators and why you need to build out your Indeed and LinkedIn presence. Incentive-Based Equity: How to properly structure a buy-in so a new partner "earns their keep" without threatening your majority ownership. The Ultimate Litmus Test: Why vetting a potential partner is like dating—and why you need to "hibernate" on the decision before hopping into business together. Whether you're a solo truck-and-trailer operator or running multiple residential and commercial crews, this episode is packed with hard-earned truths about roles, alignment, and communication. Connect with us! Have thoughts on partnerships? Dropping your own two cents? Reach out to Craig on  Fence Guy Podcast or tune into Dan's show, The Fence Industry Podcast. Don't forget to rate, review, share with a friend, and go out there and be a good human! THANKYOU TO OUR SPONSORS We couldn't bring you Fence Guy Podcast without the incredible support of these industry leaders: Titan Post Drivers | Fencetrac Fence System | Brand Builders | FenceGPT | LiveSwitch | MySalesman | ZND Temporary Fence Solutions | Contractor Accelerator | J.C. Gury | Orlando Hinge Company

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Bonus Episode: The Truth About Business Partnerships: Do Ships Really Sink? (with Dan Wheeler)

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