Book Chap. 6 - Measuring Your Uniqueness
from The Accidental Marketer Podcast Hosted by Impact Planning Group
Most business people think that you can't quantify the value delivered by a company. We beg to differ! In this episode, Tom, Sean and Mary describe the fabulous Ability to Win framework, which has been helping companies measure, analyze and improve their level of differentiation for over 30 years.
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This episode is 18 minutes long.
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This episode was published on July 31, 2018.
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