Book Review #4: Marketers are from Mars, Consumers are fr...

What this episode covers

What if almost everything you were told about marketing was...false.Bob believes thatAnd he doesn't just point out why it's wrong. He provides better ways forward.This was one of those books I wish I had read earlierBut better late than neverI hope you enjoy the review :)--📺 Click to watch on YouTube 📹 Recorded on April 6th, 2026// CONNECT //🔵 Connect with me on LinkedIn📫 Join my newsletter for extra insights☕️ Get a virtual coffee with me💻 Learn more about who I am and what I do// Disclaimer // Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

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Frequently Asked Questions

How long is this episode of On Marketing?

This episode is 23 minutes long.

When was this On Marketing episode published?

This episode was published on June 1, 2026.

What is this episode about?

What if almost everything you were told about marketing was...false.Bob believes thatAnd he doesn't just point out why it's wrong. He provides better ways forward.This was one of those books I wish I had read earlierBut better late than neverI hope...

Can I download this On Marketing episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.