EPISODE · Jul 16, 2026 · 42 MIN
Boost Conversions With a Hyper-Personalized Website and Email Campaigns | Brennan Dunn (MU Classic)
from Millionaire University · host Millionaire University
#994 What if your website could tell exactly who was visiting — and rewrite itself just for them? In this episode, host Brien Gearin sits down with Brennan Dunn, founder of RightMessage — the software powering hyper-personalized websites and email campaigns for top creators like Ali Abdaal and Justin Welsh. Brennan shares how his journey from freelance developer to SaaS founder led him to build a tool that dynamically customizes webpages and emails based on each visitor’s needs. He breaks down how segmentation works, why it drastically boosts conversions, and the unconventional marketing strategy that helped RightMessage bounce back stronger than ever. If you sell online, collect leads, or want better conversions without more traffic, this conversation is packed with insight! (Original Air Date - 11/12/25) What we discuss with Brennan: + Origin story of RightMessage + Dynamic website personalization + Segmentation through surveys + Boosting conversions with tailored messaging + Big-name creators using the software + AB testing personalized sales pages + Partner webinars as marketing strategy + Pricing challenges and evolution of the product Thank you, Brennan! Check out RightMessage at RightMessage.com. Follow Brennan on LinkedIn. Watch the video podcast of this episode! To get access to our FREE Business Training course go to MillionaireUniversity.com/training. To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
#994 What if your website could tell exactly who was visiting — and rewrite itself just for them? In this episode, host Brien Gearin sits down with Brennan Dunn, founder of RightMessage — the software powering hyper-personalized websites and email campaigns for top creators like Ali Abdaal and Justin Welsh. Brennan shares how his journey from freelance developer to SaaS founder led him to build a tool that dynamically customizes webpages and emails based on each visitor’s needs. He breaks down how segmentation works, why it drastically boosts conversions, and the unconventional marketing strategy that helped RightMessage bounce back stronger than ever. If you sell online, collect leads, or want better conversions without more traffic, this conversation is packed with insight! (Original Air Date - 11/12/25) What we discuss with Brennan: + Origin story of RightMessage + Dynamic website personalization + Segmentation through surveys + Boosting conversions with tailored messaging + Big-name creators using the software + AB testing personalized sales pages + Partner webinars as marketing strategy + Pricing challenges and evolution of the product Thank you, Brennan! Check out RightMessage at RightMessage.com. Follow Brennan on LinkedIn. Watch the video podcast of this episode! To get access to our FREE Business Training course go to MillionaireUniversity.com/training. To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Boost Conversions With a Hyper-Personalized Website and Email Campaigns | Brennan Dunn (MU Classic)
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