BrandTrust Talks Weekly #52 - KW 26/21: Markenkommunikation, Kampagnen, Gendern

from Decoding Brands · host Colin Fernando - BrandTrust

s.Oliver, Gendern, Edeka, Puma, Uefa, Greenpeace BrandTrust Talks Weekly - der inspirierendste Wochenrückblick aus Markenperspektive Diese Woche mit folgenden Themen: Colin analysiert die neue Kampagne von s.Oliver aus Markensicht und er hat seine Kollegin Judith dazu eingeladen, ein Statement als Modemarkenexpertin abzugeben. Außerdem stellt er die Ergebnisse eines Gender-Tests bei Social Media-Anzeigen vor und es geht um einen neuen Spot von Edeka (http://ow.ly/Ov4E30rMwRj). Gewinner der Woche: Puma Verlierer der Woche: Uefa Fundstücke der Woche: Greenpeace

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