EPISODE · Mar 11, 2025 · 50 MIN

Brightland with Kevin Lawton

from Unboxing Ecommerce: Operations Behind Online Brands · host James Marks and Jennifer Yates

James and Jennifer are joined by Kevin Lawton, founder of The New Warehouse podcast and blog, which he launched in 2019 to bring awareness to the warehousing industry. With 13 years of experience in inventory control and operations management, Kevin has been involved in multiple new distribution center start-ups and is an adjunct professor at Rider University, teaching supply chain management.Why Brightland? Kevin discovered Brightland while touring a 3PL warehouse and was immediately drawn to its packaging design and branding. Seeing the products firsthand on the warehouse shelves sparked his interest in their visual appeal and packaging quality. This led him to explore the brand further, making it a natural choice for this episode’s unboxing. Explore Brightland: www.brightland.coResearch Included These SourcesBrightland: www.brightland.co/pages/about-brightland-olive-oilEntreprenista Podcast: www.entreprenista.com/podcast/redefining-the-food-industry-with-aishwarya-iyerNew York Post: www.nypost.com/2021/09/14/brightland-olive-oils-review-why-theyre-worth-the-hype/Bristol Farms: www.bristolfarms.com/founders/mtf-aishwarya-iyer-brightland-olive-oilFood & Wine: www.foodandwine.com/brightland-duo-olive-oil-review-8757043Crunchbase: www.crunchbase.com/organization/brightland-3dd6Curated Technology ListCorso: www.corso.comOther Sites Mentioned:Zingerman’s: www.zingermansdeli.com/eventsConnect with Kevin LawtonWebsite: www.thenewwarehouse.comLinkedIn: www.linkedin.com/company/the-new-warehouse_______________Have a brand/shopping experience you want us to review? Send us a message at [email protected] Connect with James Marks:www.linkedin.com/in/jameslmarkswww.withtrivial.com Connect with Jennifer Yates:www.linkedin.com/in/jenniferayateswww.workwithroux.com_______________ Coverart imagined and designed by our friend, Melissa Dettloffwww.melissadettloff.com

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This episode was published on March 11, 2025.

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