Brooke Chapman - Jamming brand and purpose
from Brandjam Podcast Hosted by Scott Oxford
Scott and Brooke jam about the role of purpose in the life of a brand and the ways it impacts trust, authenticity, connection and behaviour. We discuss neuromarketing, cars and sport, brand betrayal and the big decisions we all make in life. They talk about the role brands play in helping or hindering us, including intellectual disability, retirement and plaintiff litigation.
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This episode was published on August 12, 2020.
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