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Aug 12, 2020 1 hr

Brooke Chapman - Jamming brand and purpose

from Brandjam Podcast Hosted by Scott Oxford

Scott and Brooke jam about the role of purpose in the life of a brand and the ways it impacts trust, authenticity, connection and behaviour. We discuss neuromarketing, cars and sport, brand betrayal and the big decisions we all make in life. They talk about the role brands play in helping or hindering us, including intellectual disability, retirement and plaintiff litigation.

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Brooke Chapman - Jamming brand and purpose

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