BTS speaking at a private Mastermind: What I Told a Room of Women Entrepreneurs About Showing Up Online episode artwork

EPISODE · Mar 20, 2026 · 11 MIN

BTS speaking at a private Mastermind: What I Told a Room of Women Entrepreneurs About Showing Up Online

from LET'S MAKE WAVES with Rana AlBasri Mouawad · host Rana AlBasri Mouawad

Something a little different.A few months ago I was invited to speak to a private mastermind of women entrepreneurs from around the world. The brief was personal brand and social media. But the conversation that actually happened went somewhere deeper than that.Because this was a group of women from different countries, different cultural backgrounds, different comfort levels with being visible online. And what many of them had in common was a quiet frustration: the way everyone talks about building a personal brand on social media felt like it was written for someone else.So we talked about something I don't address often enough publicly. How to build your presence when you don't want to  - or can't - follow the standard playbook.How faceless content can still build a real reputation. How your goals as a founder are fundamentally different from a content creator's goals, which means your strategy should be too.I've released this as a bonus episode because I think this conversation belongs in the open.If you've ever felt like social media was not built for you, this one is for you.Send us Fan Mail------RESOURCES:- Subscribe to my Newsletter: https://ranamouawad.kit.com/signup- Free Resources: https://www.ranamouawad.com/resources- Work with Me: https://www.ranamouawad.com/workwithme- Get in Touch!: https://www.ranamouawad.com/contactKEEP IN TOUCH!- Follow on LinkedIn: https://www.linkedin.com/in/ranamouawad/- Follow on Instagram: https://www.instagram.com/rana.mouawad/

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Something a little different. A few months ago I was invited to speak to a private mastermind of women entrepreneurs from around the world. The brief was personal brand and social media. But the conversation that actually happened went somewhere deeper than that. Because this was a group of women from different countries, different cultural backgrounds, different comfort levels with being visible online. And what many of them had in common was a quiet frustration: the way everyone talks about...

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BTS speaking at a private Mastermind: What I Told a Room of Women Entrepreneurs About Showing Up Online

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This episode was published on March 20, 2026.

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