Bubble Tea with Missy Maio, Vice President of Marketing at Gong Cha

In this Marketing Over Coffee: What's Happening at the World's Hottest Bubble Tea Franchise? Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Gong Cha has 2,200 Stores Globally and 500+ in America Starting out in Operations for Aramark Over to Coca-Cola and then Burger King, Dunkin, and Church's Chicken Customers are 16-34 male/female but there's more to the story What does Gen Z like to do? Getting Swicy! 5:45 - 6:29 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Promotions with Hershey, and Final Fantasy Selecting and balancing local versus global campaigns How does Peanuts make it to the US last!?! Running cutting edge text messaging campaigns Fivestars by SumUp Fast Casual vs QSR - the difference is experience 16:10 - 17:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Building the alliances to create a master fund for marketing How to succeed when marketing with franchisees Running Marathons The inside story of Dunkin' Donuts What was the key to success? Simon Sinek's Leaders Eat Last Good to Great Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters