Build a Marketing Plan That Actually Works | Marissa Stahl | CEO & Founder, Cherry Creative

What does it really take to market a small business today? Marissa Stahl, CEO and founder of Cherry Creative, shares why “more content” isn’t the answer and what actually drives sales and connection. In this episode, we unpack how to build a 360-degree strategy that feels aligned and effective, not overwhelming. Marissa also shares what she’s learned as a founder, how her background in theater shaped her mindset, and why relationships and community should be at the center of every marketing plan. If you're a business coach for women, a service-based founder, or someone craving more purpose-driven work, this is for you. Chapters: 00:00 Relationships, community, and the truth about digital ads 01:00 Why she started Cherry Creative 03:00 From social-first to full-service strategy 05:00 The myth of “Instagram will save your business” 07:30 The power of in-person connection 10:00 How she helps clients build loyalty 11:30 Patience, momentum, and the long game 13:00 What most people miss in their content strategy 14:00 Why cool content doesn’t always convert 16:30 Common gaps in small business marketing 18:00 The joy of seeing clients succeed 20:00 How she shows up as a leader 22:00 Why she believes you don’t have to be just one thing 24:00 Building a business that funds your creative life 26:30 Staying grounded through spiritual practice 29:30 How she landed her dream gig at the SAG Awards 34:00 The underrated power of showing up 36:00 Advice for aspiring founders 39:00 What she’s manifesting next The Powerful Ladies podcast, hosted by business coach and strategist Kara Duffy features candid conversations with entrepreneurs, creatives, athletes, chefs, writers, scientists, and more. Every Wednesday, new episodes explore what it means to lead with purpose, create with intention, and define success on your own terms. Whether you're growing a business, changing careers, or asking bigger questions, these stories remind you: you're not alone, and you're more powerful than you think. Explore more at thepowerfulladies.com and karaduffy.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices