Build A personal Relationship With Your Followers On IG And Grow Your Real Estate Business with Ed Stulak- EP 92

Build A personal Relationship With Your Followers On IG And Grow Your Real Estate Business with Ed Stulak Social Genius is back today with an amazing leader to share best practices that will help you grow from their event, Social Con. Ed Stulak has done an incredible job at growing his business and brand on Social Media. Tune in for his advice! Episode Highlights: Ed Stulak is based out of the Northeast with an up and coming broker called REAL. Ed shares a message that has resonated with him over the past decade of being on Social Media. Tristan asks Ed where Social is hot now. He says, “I will always preach Instagram, TikTok, and YouTube.” He explains why and his personal experience and how he is diving in in 2023. In 2012, from an entrepreneurial mindset Ed was thinking how he could expand his Social Media to grow a following and sell something. Why is Instagram so neglected?  Tristan asks Ed when he talks to real estate agents and businesses what are a few things that they should be doing that they are not doing in general? Why is being relatable and finding common ground with clients so valuable? What does Ed do if he sees someone engage with him on Social? He explains how he differentiates himself. Ed says gaining followers in a conversation that go on all day and you can always talk about how to get the next big number of followers but can you keep them? How do you keep them? How do you keep them entertained and engaging? He says that is the key. Jeff warns against fake accounts that are copy cats and will also try to swoop in and message you with a link to try to pull you to the wrong page. For Ed specifically, his official Instagram page is: https://www.instagram.com/edstulak/ .  Ed talks about what he is excited about testing out. He is diving in on YouTube and talks about his desire to keep making content that turns heads as well as the importance of titles. Tristan asks Ed to talk about the problems he sees with LinkedIn. How can you be unique with your approach? “Instagram is far more innovative than Facebook” , says Jeff and he explains why and what he shares with audiences when he speaks publicly. Ed talks about how  to utilize Instagram correctly.  Tristan talks about loneliness and the psychology of Social Media and people’s underlying needs. How does the strategy differ among different platforms?    Resources Mentioned: Business Video School: https://www.bizvideoschool.com/ Drunk on Social Website: www.drunkonsocial.com Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/  Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/  Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/  Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en  Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents  TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagentsR Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/ Ed Stulak: Facebook https://www.facebook.com/edstulak.realestate  Instagram https://www.instagram.com/edstulak/  LinkedIn https://www.linkedin.com/in/ed-stulak-07b112100/  Twitter https://twitter.com/edstulak  TikTok https://www.tiktok.com/@realtoroftiktok?lang=en  YouTube https://www.youtube.com/channel/UCE5TbhJXo64E1KqNzQEt3tA