Build an internal brand, using CI w/ Patrick Wall

Timestamps 1:00: Introduction of Pat Wall 5:00: Role of product marketers 7:00: CI and product marketing 8:30: Evolution of CI in Pat's career 10:00: Building a CI program 13:00: Effective sales enablement 15:00: Internal branding 17:00: "Torture Cham...

Episode 10 of the We're Not Marketers podcast, hosted by Gabriel Bujold, Eric Holland, Zach Roberts, titled "Build an internal brand, using CI w/ Patrick Wall" was published on July 11, 2024 and runs 35 minutes.

July 11, 2024 ·35m · We're Not Marketers

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Episode Description

Timestamps

1:00: Introduction of Pat Wall

5:00: Role of product marketers

7:00: CI and product marketing

8:30: Evolution of CI in Pat's career

10:00: Building a CI program

13:00: Effective sales enablement

15:00: Internal branding

17:00: "Torture Chamber" game

20:00: Engaging sales teams

24:00: Impactful enablement sessions

26:00: Leveraging top performers

28:00: Integrating CI and product marketing

30:00: Tips for building a CI program

32:00: Pat’s future projects

34:00: Thank you and closing remarks

Show Notes

Pat’s LinkedIn

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