Build, Connect, Optimize: The Three Stages of Good Marketing

In working with a variety of small businesses over the past 5 years, a clear pattern emerges: There are three distinct stages of a growing business. A good marketing plan takes this into account, with three matched activities:Build: Get a foundation and funnel up and running.Connect: Do your outreach to fill the funnel.Optimize: Measure and tweak into efficiency.Show Notes: https://controlmousemedia.com/podcast/build-connect-optimize-good-marketing/—Marketing Without the Marketing is available wherever you listen to podcasts:iTunes http://bit.ly/mwm-itunesSpotify http://bit.ly/mwm-spotifyOvercast http://bit.ly/mwm-overcastGoogle Play http://bit.ly/mwm-playStitcher http://bit.ly/mwm-stitcherPocketCasts http://bit.ly/mwm-pocketcastsPlayerFM http://bit.ly/mwm-playerfmBeyondpod http://bit.ly/mwm-beyondpodCastbox http://bit.ly/mwm-castboxTuneIn http://bit.ly/mwm-tuneinAnchor https://anchor.fm/mboezi