EPISODE · Jul 30, 2025 · 41 MIN
Building a customer-first omnichannel strategy
from XLR8 - Bringing real-world learnings and experiences in Life Sciences
In this episode of the XLR8 podcast series we are joined by Muireann Byrne, Digital Engagement Manager at Viatris Ireland. We explore what it means to lead with a customer-first strategy and Muireann shares how she drove a local omnichannel transformation by putting customer vision, collaboration, and growth mindset at the core.
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This episode is 41 minutes long.
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This episode was published on July 30, 2025.
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