Building a Sustainable VA Business with Systems, Space & Alignment – with Fiona Campbell

Ready to grow your business without burnout? Discover how to scale sustainably with systems, alignment, and the right support team. In this inspiring episode of the Space and Grace Podcast, I’m joined by Fiona Campbell, founder of Thought Penny, a boutique Australian virtual assistant agency, and VA Lead Network, a platform connecting business owners with skilled local VAs and Online Business Managers (OBMs).Fiona shares her journey from redundancy during maternity leave in 2013 to building a location-independent VA business that prioritizes flexibility, family, and freedom. What started as a solo venture has grown into a small but mighty team—all while saying no to hustle culture and yes to sustainable growth.You’ll learn:How to grow a virtual assistant business strategically—without burnoutWhy saying no to the wrong clients became Fiona’s growth superpowerThe systems, documentation, and cross-training that keep her business running smoothlyThe essential tools and processes her VA agency uses for efficiency and flexibilityWhy location independence and family flexibility are non-negotiables in her businessHow the VA Lead Network helps Australian VAs and OBMs connect with aligned opportunitiesIf you’re ready to rethink growth, simplify your operations, and create a business that feels spacious and sustainable, this conversation is packed with practical takeaways and mindset shifts you can apply right away.Download Fiona’s free guide:  2025 VA & OBM Rates Report —which includes benchmark data from over 200 Australian VAs, showing real-world rates for services beyond basic admin work.Ready to take action and make lasting changes in your life and business?I’ve created several free resources to support you on your journey to creating your business with more ease. Find them here 👉 www.spaceandgrace.me/resources And if you’re ready for personalized support, let’s talk! Book a call with me to explore how I can help you reach your goals with grace and ease.👉  https://www.spaceandgrace.me/contact