EPISODE · Oct 22, 2020 · 42 MIN
Building and Scaling an Iconic Brand with Lord Karan Bilimoria, Founder and Chairman of Cobra Beer
from The Places We'll Go Marketing Show · host Ritchie & Mark
Who is Karan Bilimoria? He left India for his higher education in the United Kingdom and founded Cobra Beer when he was a 27-year-old Cambridge law graduate with £20,000 in student debts. His mission: To brew the finest-ever Indian beer and to make it a global beer brand.
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Building and Scaling an Iconic Brand with Lord Karan Bilimoria, Founder and Chairman of Cobra Beer
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