Building Better Platforms: Hanna Rai on Operator Pain, Asian Markets & Doing iGaming Differently

In this episode of The Manesh Palli Show, I sit down with Hanna Rai, CEO of Bettorify, to unpack her journey... from running 6 brands alone on night shifts to building a platform designed around operator success, not just features.Most iGaming platform providers sell software and operate like factory lines. Bettorify is building with a different approach.We talk about: • How iGaming platforms usually operate and Why operators fail• Deep localisation vs lazy translation• How Bettorify vets operators instead of onboarding anyone with a budget• What the industry gets wrong about Asia• The importance of building with intentionThis one’s not just for founders or marketers... it’s for anyone who’s tired of the broken factory model of iGaming platforms.> Subscribe for more unfiltered conversations with the builders shaping the future of iGaming.> The Manesh Palli Show is powered by https://www.10xbrand.io – The full service marketing agency for iGaming companies ready to build brands that dominate.----------------------------------------I'm your host Manesh Palli, the Fractional Chief Marketing Officer for fast-growing iGaming companies. I work directly with Founders & CEOs and turn marketing chaos into a growth engine. Connect with Manesh Palli on ⁠⁠LinkedIn⁠⁠Visit ⁠⁠website⁠⁠⁠⁠Follow the show⁠⁠⁠⁠Learn more about fractional CMO