Building Construction SaaS for SMBs, Founder Journey and Fundraising Insights with Shanthi Rajan

In this episode of Built to Scale: B2B Growth, we sit down with Shanthi Rajan, Founder and CEO of Linarc, a construction management platform built specifically for SMB contractors.Shanthi shares her journey from successful exits to building in construction tech, and how deep industry understanding shaped Linarc’s product and positioning. We also explore the realities of being a solo founder, from team building to fundraising, and how to navigate growth while managing global teams.Shanthi shares:Why deep industry research is critical before building a SaaS productHow Linarc supports SMB contractors with tailored construction techChallenges and strategies of being a solo founderWhen and how to approach fundraisingBalancing growth, leadership, and work life across global teamsIf you're building a SaaS company or exploring niche markets like construction tech, this episode offers practical insights on product, positioning, and scaling as a founder.Shanthi Rajan LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ Linarc Website: https://www.linarc.com/