Building crisis readiness into the skillsets of students

With the ease in which a negative event can go viral these days, effective crisis management is a valuable skillset that students need to bring into the workforce with them. In this session, Melissa Agnes, a globally recognized and leading expert in crisis management, shares some of her experience in working in the field as well as how she helps professors bring crisis management best practices into their classrooms to help their students build and hone this critical skillset. ___________________________________________WVU Marketing Communications Today by West Virginia University which is a program on the Funnel Radio Channel.