Building Hero

YC Cheng is the CEO of Hero Bread, the better-for-you bakery brand making low net carb, low sugar, high protein products that actually taste like real bread. On this episode of ITS, YC walks Ali through his experience investing, founding and scaling World Golf Tour, and how he's growing Hero. Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Dec 18, 2025

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YC Cheng is the CEO of Hero Bread, the better-for-you bakery brand making low net carb, low sugar, high protein products that actually taste like real bread.

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Building Hero

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