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Building with a Broker episode artwork

Apr 7, 2023 58 min

Building with a Broker

from In the Sauce

Kari Pedriana is Co-Founder and CEO of Green Spoon Sales, the national natural food and beverage sales broker, specializing in emerging CPG brands, including Primal Kitchen, Lesser Evil, Quinn Snacks, Smart Sweets, Chomps and Midday Squares. On this episode of ITS, Kari breaks down the broker role, how to best think of relationships with distributors, selling trade shows vs. marketing trade shows, and why Green Spoon launched its accelerator program, take root. In the Sauce is Powered by Simplecast.

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Building with a Broker

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