Business case: Clinic Medical Beauty 1/2

from Il Podcast Interattivo di Franchise Brain · host Davide D'Andrea Ricchi

Ospite: Claudia Knyspel – CEO Clinic Medical BeautyDal 2011 a oggi. Da uno showroom di moda su appuntamento a un brand da 277 milioni di mercato con 25 aperture previste nel 2026. Nella prima parte Davide D'Andrea Ricchi porta Claudia a raccontare le origini di Clinic Medical Beauty: l'intuizione di mettere chirurgo plastico, medico estetico ed estetista sotto lo stesso tetto. La paura che il mercato non capisse. E come i manuali operativi sono diventati il vero asset del brand. Dal franchising puro al modello joint-venture: perché il cambio di formula ha risolto alcuni problemi di rete ed ha accelerato ulteriormente lo sviluppo.Franchise Brain: Ascolta, Applica, Cresci.

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Ospite: Claudia Knyspel – CEO Clinic Medical Beauty Dal 2011 a oggi. Da uno showroom di moda su appuntamento a un brand da 277 milioni di mercato con 25 aperture previste nel 2026. Nella prima parte Davide D'Andrea Ricchi porta Claudia a raccontare le origini di Clinic Medical Beauty: l'intuizione di mettere chirurgo plastico, medico estetico ed estetista sotto lo stesso tetto. La paura che il mercato non capisse. E come i manuali operativi sono diventati il vero asset del brand. ...

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Business case: Clinic Medical Beauty 1/2

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This episode is 18 minutes long.

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This episode was published on April 3, 2026.

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