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But how is the blog converting? episode artwork

Sep 12, 2023 19 min

But how is the blog converting?

from B2B Growth Hosted by Sweet Fish

Content is rarely a straight line to conversion/purchase. Yet far too often as marketers we have bosses breathing down our knecks with questions like "But how is the blog converting?" On this episode, Benji, Brent, and Alli discuss the ROI of a single piece of content and how often in business we get conversion metrics from content all wrong. Link to Post: https://www.linkedin.com/feed/update/urn:li:activity:7090717816135266304?updateEntityUrn=urn%3Ali%3Afs_feedUpdate%3A%28V2%2Curn%3Ali%3Aactivity%3A7090717816135266304%29 Connect with us: Benji: https://www.linkedin.com/in/benji-block/ Alli: https://www.linkedin.com/in/alli-tunell/ Brent: https://www.linkedin.com/in/brent-barkey-26406a99/

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This episode is 19 minutes long.

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This episode was published on September 12, 2023.

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