Can AI Be Human-First? Apple Thinks So.

A note to listeners: Part 2 of Searching for Mr. Deepfakes will release Thursday June 18.  In the tech world, Apple's Worldwide Developers Conference (WWDC) garners Super Bowl level attention. It's where Apple tells the world what's next. And this year, it's all about AI and protecting your kids.  Mostly Human host Laurie Segall sits down with Craig Federighi, Apple's SVP of Software Engineering, and Greg Joswiak, SVP of Worldwide Marketing, fresh off the company's biggest developer conference. The conversation dives into the thing everyone’s been waiting for — what is Apple’s version of AI? The trio discuss Siri’s glow-up: Why Siri is explicitly not designed to be your romantic companion, what Apple says makes its AI fundamentally different from the rest of the industry, and whether a trillion-dollar company can actually stay focused on people over profit. The conversation also answers the question, can Big Tech actually put kids first? Apple’s sweeping new child safety and family protection features — and the design philosophy behind them — are attempting to position company as the tech brand you can trust with your kids. Laurie also asks the execs to respond to a scammer’s call, shares a mom's question about dumb phones for kids, and pushes the leaders of this tech giant to consider ... how do you ‘think different’ when you've become the establishment? If you have thoughts or questions for Laurie about this episode or anything Mostly Human, email us at [email protected] omnystudio.com/listener for privacy information.