Can the ITTF bounce back from big losses? episode artwork

EPISODE · May 7, 2026 · 43 MIN

Can the ITTF bounce back from big losses?

from The SportBusiness Podcast

This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross bring you analysis of this week’s industry developments, big numbers and the context behind the headlines.THE NEWSROOM: We look at the reasons behind the International Table Tennis Federation’s $14.4m loss, its sale of more WTT equity and what the future holds. Plus, DAZN’s $100m ViewLift swoop driven by a rights opportunities and US ambitions.INSIDE THE DEAL: Ben Cronin on why Uefa’s first-ever corporate strategic sponsorship with Schwarz Group represents one of the confederation’s most significant commercial innovations in a shift beyond its traditional competition-based sponsorship model.AOB: Guardians League launch – a life-saving addition to the sports landscape? And Fox Sports is offering you $50K to watch DR Congo v Uzbekistan.You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube. You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.Co-hosts: Jonathan Rest, Martin RossContributor: Ben CroninEditor: Lumi LehmuskallioSources:ITTF sells 10% WTT stake after loss-making 2025Long-serving ITTF, WTT CEO Dainton exitsDAZN swoops for ViewLift to bolster US prospectsSchwarz Group corporate deal marks commercial first for UefaLidl shops for more Uefa sponsorship rights  Hosted on Acast. See acast.com/privacy for more information.

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Can the ITTF bounce back from big losses?

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