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#CategoryCreation 20: When To Go After a New Category w/ Udi Ledergor episode artwork

EPISODE · Apr 8, 2020 · 46 MIN

#CategoryCreation 20: When To Go After a New Category w/ Udi Ledergor

from B2B Growth · host Sweet Fish

In this episode of the Category Creation series, we talk to Udi Ledergor, CMO of Gong.io. Gong was already a leader of the Conversation Intelligence category, so why did they drop that to pursue the Revenue Intelligence category instead? Udi will share exactly why in our interview. Sweet Fish is hiring! Click here to learn more.

What this episode covers

In this episode of the Category Creation series, we talk to Udi Ledergor, CMO of Gong.io. Gong was already a leader of the Conversation Intelligence category, so why did they drop that to pursue the Revenue Intelligence category instead? Udi will share exactly why in our interview. Sweet Fish is hiring! Click here to learn more.

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#CategoryCreation 20: When To Go After a New Category w/ Udi Ledergor

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How long is this episode of B2B Growth?

This episode is 46 minutes long.

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This episode was published on April 8, 2020.

What is this episode about?

In this episode of the Category Creation series, we talk to Udi Ledergor, CMO of Gong.io. Gong was already a leader of the Conversation Intelligence category, so why did they drop that to pursue the Revenue Intelligence category instead? Udi will...

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