#CategoryCreation 23: How to Pitch Category Design to Your CEO

from B2B Growth · host Sweet Fish

In this episode of the Category Creation series, we talk to Conor McCluskey, co-founder and CEO of BombBomb. Conor discusses how to approach your CEO if you think category design is a strategy your company needs to explore.

Episode metadata supplied by the publisher feed · Published Jun 17, 2020

Embed this episode

Attribution link and audio player

NOW PLAYING

#CategoryCreation 23: How to Pitch Category Design to Your CEO

0:00 40:24

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of B2B Growth?

This episode is 40 minutes long.

When was this B2B Growth episode published?

This episode was published on June 17, 2020.

Can I download this B2B Growth episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!