#CategoryCreation 23: How to Pitch Category Design to Your CEO

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This episode is 40 minutes long.

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This episode was published on June 17, 2020.

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from B2B Growth · host Sweet Fish

In this episode of the Category Creation series, we talk to Conor McCluskey, co-founder and CEO of BombBomb. Conor discusses how to approach your CEO if you think category design is a strategy your company needs to explore.

Episode metadata supplied by the publisher feed · Published Jun 17, 2020

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#CategoryCreation 23: How to Pitch Category Design to Your CEO

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