#CEO 7: Books Every Startup CEO Should Read w/ David Cancel

Are you a know-it-all or a learn-it-all? If you chose the latter, you’ll appreciate the top 5 marketing books David Cancel — Founder and CEO of Drift — can’t stop rereading. In this #CEO episode, David talks about his favorite books along with 4 reading systems he urges entrepreneurs to use. Plus, he goes over: His advice to new CEOs in the current economy Why it’s a Drift company value to always be learning How to learn from other’s painful experiences Books & resources mentioned: drift.com/books/drift-leadership-principles/ Seeking Wisdom by Peter Bevelin The Hard Thing About Hard Things by Ben Horowitz Powerful by Patty McCord Conversational Marketing by David Cancel & Dave Gerhardt From Impossible to Inevitable by Aaron Ross & Jason Lemkin Behind the Cloud by Marc Benioff & Carlye Adler Ogilvy on Advertising by David Ogilvy Influence by Robert B. Cialdini, Ph.D. The Books Every Startup CEO Should Read If you have a question, join the discussion on Instagram @ceoplaybook.co This #CEO episode is hosted by John Belizaire, CEO at Soluna and Editor of the CEOPLAYBOOK. You can find this interview, and many more, by subscribing to the #CEO series at the B2B Growth Show on Apple Podcasts, on Spotify, or here.