EPISODE · Apr 14, 2023 · 26 MIN
Chief Customer Officer: Breaking Down Silos In GTM Teams
from Cybersecurity Ecosystem Show · host Cybersecurity Ecosystem Show
Many B2B organizations are now having a Chief Customer Officer on their executive team. But why and how can your organization utilize this unique position to break down silos in your go-to-market teams? Listen to this special conversation with Leigh Chesley, Chief Customer Officer with Longbow Advantage, an enterprise SaaS company to learn all this and more. As I said in the podcast, the CCO title is my favorite executive / c-suite title because it's so focused on customer and creating unifying & memorable experiences. Leigh Chesley Linkedin #gtm #gotomarket #marketing #customersuccess #sales #growth #b2b
What this episode covers
Many B2B organizations are now having a Chief Customer Officer on their executive team. But why and how can your organization utilize this unique position to break down silos in your go-to-market teams? Listen to this special conversation with Leigh Chesley, Chief Customer Officer with Longbow Advantage, an enterprise SaaS company to learn all this and more. As I said in the podcast, the CCO title is my favorite executive / c-suite title because it's so focused on customer and creating unifying & memorable experiences. Leigh Chesley Linkedin #gtm #gotomarket #marketing #customersuccess #sales #growth #b2b
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Chief Customer Officer: Breaking Down Silos In GTM Teams
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