Chris Hawksey: The role of a CRO and going beyond the marketing box

In this episode, Kieron Mayers is joined by Chris Hawksey, Chief Revenue Officer at Smart Solutions Group. Chris shares his unconventional journey from a club promoter to the C-suite and explains the scope of a Chief Revenue Officer's role. Chris also discusses the need to think beyond traditional marketing boundaries and the critical role of building strong relationships with key decision-makers. He highlights the lasting power of human connection in business and offers advice on effectively communicating with the C-suite. This episode is a must-listen for those looking to understand the nuances of revenue leadership and the importance of integrating marketing throughout a business.