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创造薪酬之外的价值以及选择效应 #231112

EPISODE · Nov 13, 2023 · 9 MIN

创造薪酬之外的价值以及选择效应 #231112

from A-Log｜艾勇的声音日志

作者问了一个非常好的问题，就是为什么在给产品服务定价时我们主张差异化独特性基于价值定价要求溢价，但在给人才定薪的时候我们只会笼统地说付市场价（paying the market）。在价值棒的下部分，要降低员工的销售意愿，应该着重于创造薪酬之外的价值，这一方面使得即便在薪酬不变的情况下对工作对人才更具吸引力，同时也创造了选择效应，吸引到了那些相比前更在乎其他因素的人才，从而实现了双赢。【主播】艾勇（新浪微博：@艾勇），BeyondPod发起人，播客「DTC Lab」主理人。【BGM】Muy Suave - Domingo Federico【Staff】视觉设计：蟹肉制作监制：hec

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创造薪酬之外的价值以及选择效应 #231112

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