CI - S2 - 143 - The Attention Economy - How Coaches Get Known, Trusted, and Paid with Khang Le

You might have the best product and be better looking, but if nobody knows you, nobody's going to do business with you.In this episode, Tom Krol sits down with entrepreneur and real estate investor Khang Le to talk about what it takes to build a coaching business in today's attention economy.Khang shares how he went from having nothing to building a massive online following, and why getting attention, providing value, and staying consistent matters more than just perfect content.Listen and enjoy the show!You'll Learn How To:Create content that attracts the right audienceBuild trust before trying to sell anythingGrow a coaching business by focusing on one offerTurn attention into long-term business growthWhat You'll Learn in This Episode:(02:40) Khang's journey from growing up in Vietnam to building a successful real estate business(04:30) A mentor changed the direction of his career(08:50) Understanding how to get attention(09:46) Your followers are your potential clients(12:02) Value, volume, and three buckets of get, hold, and monetize(12:53) Attracting the right audience matters more than going viral(15:37) The power of authenticity over trends, hooks, and perfect production(17:15) Coaches should focus on one product instead of selling everything(20:30) Why creating a business you can eventually sell changes the way you build it(25:33) Business reduces people's suffering(28:32) Knowledge and experience matter more than leaving money to your kids(30:16) Connect with Khang LeWho This Episode Is For:Coaches who want to grow their audience onlineEntrepreneurs building a personal brandContent creators struggling to stay consistentBusiness owners looking to create long-term valueWhy You Should Listen:Tom and Khang share practical advice that every coach can apply to attract the right audience, grow a loyal community, and build a business that lasts.Connect with Khang Le:Instagram: https://www.instagram.com/realkingkhang/ YouTube: https://www.youtube.com/@RealKingKhang Facebook: https://www.facebook.com/WholesalingWithKhang/ TikTok: https://www.tiktok.com/@realkingkhang Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com