Ciera Rogers - Fashion Designer & Founder of BABES | The Outsider Advantage

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestCiera Rogers is the visionary founder and CEO of Babes, a groundbreaking fashion brand that celebrates and empowers women of all shapes and sizes. Launched in 2013, Babes was born out of Ciera’s frustration with the lack of stylish, figure-hugging clothing for curvy women. Today, her brand is a beacon of body positivity and inclusivity, offering chic and comfortable designs that have garnered a loyal following, including high-profile celebrities like Kim and Khloe Kardashian.Under Ciera’s leadership, Babes continues to push the boundaries of fashion, promoting self-love and confidence for women everywhere. Her innovative approach and dedication to her craft have made her a prominent figure in the fashion industry, recognized by media outlets such as Vogue Italia, Galore, and Black Enterprise. ➡️ Show Linkshttps://www.instagram.com/cierarogers/  https://twitter.com/iamcierarogers/  https://www.linkedin.com/in/ciera-rogers-a2241225/   ➡️ Podcast SponsorsHubspot - https://hubspot.com/  My First Million Podcast - https://www.mfmpod.com  The Growth Gear Podcast - https://www.growthgearpodcast.comNetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/claryMiro - https://miro.com/successpodPorkbun - https://porkbun.com/successstory24LinkedIn Jobs - https://linkedin.com/excellence ➡️ Talking Points00:00 - Intro01:49 - What’s an ‘Outsider’?04:19 - Ciera’s Journey06:37 - Embracing Entrepreneurship After Failures13:06 - Birth of ‘BABES’13:55 - Dangers of Overthinking15:18 - Quit or Persist?17:08 - Starting in a Competitive Market19:53 - Instagram Business in 202423:12 - Capturing Attention24:18 - Selling Confidence25:22 - Attention-Grabbing Tips28:35 - Professional Trauma30:43 - Sponsor: My First Million Podcast31:40 - Outsider Advantage32:28 - Niche Domination43:33 - Toxic Business Practices & Imposter Syndrome48:21 - Managing Fight or Flight Responses50:14 - Personal Branding & Book Plans51:44 - Purpose of Ciera’s Book56:21 - Connect with Ciera56:29 - Advice to Younger Self58:04 - Wisdom for Overcoming Adversity59:00 - Defining Success