Claude Check-In: What's Working, What's Not — Ep 64

Two episodes ago, Matt made the case for Claude over ChatGPT. Now it's time to show their workings. Matt and Charlie check back in on what they've actually been doing with Claude day-to-day — the real tasks, the real results, and what it's changed inside their businesses.Matt breaks down how he's been using Claude across HR contracts, SEO research, and the Ahrefs integration — and why giving AI proper context is the difference between a useful tool and a waste of time. Charlie shares where it's landed for him too.They also get into the bigger picture — UK SME AI adoption has jumped from under 20% to 35% in just 12 months, and the gap between founders who are genuinely embedding it versus those just dabbling is already starting to show.If you're still treating AI as something you occasionally ask a question, this episode is your reality check.Takeaways:🤖 Why Matt switched from ChatGPT to Claude — and what's actually better⚙️ The specific tasks Claude is handling inside their businesses right now📈 UK SME AI adoption jumped from 20% to 35% in 12 months⏳ Why dabbling with AI isn't enough — and what proper use looks like🔮 What the next few years of AI in business could mean for UK foundersFollow Matt:📸 Instagram - https://www.instagram.com/mrmattholland/👨‍💻 LinkedIn - https://www.linkedin.com/in/mrmattholland/📱 TikTok - https://www.tiktok.com/@mrmattholland❌ X - https://x.com/mrmattholland1Follow Charlie:📸 Instagram - https://www.instagram.com/theworkwearexpert👨‍💻 LinkedIn - https://www.linkedin.com/in/charlie-smith-1a55295b/