EPISODE · Nov 5, 2014 · 29 MIN
Co-Authoring a Book for Niche Authority with Diane Gardner
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Summary On this episode of Rhodes to Success I interview Diane Gardner who is the founder of Adept Business Solutions and Tax Pro Solutions. She is known widely as ‘The Tax Coach’ and is the bestselling co-author of Why Didn’t My CPA Tell Me That? Obamacare Survival Guide, and the Ten Most Expensive Tax Mistakes That Cost You Thousands amongst numerous other publications. Diane helps entrepreneurs nationwide pay the least amount of taxes they can legally pay. Main Questions Asked <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What is a tax coach and why should we find one for ourselves? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What do you mean by a co-author book and what is the process? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What is ‘lumpy mail’? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What is the process for writing your book and tips on getting content written? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Share about the relationship behind the scenes with your co-author <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What is your advice as a tax coach? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- What is the biggest tax mistakes people make? Key Lessons Learned Tax Coaches & Tax Mistakes <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Tax coaches are your strategists and planners who come up with a proactive 3-5 year plan that factors in personal goals and expected business growth <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- A mistake is not deducting your home office expenses and mileage <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- 2014 tax deduction for mileage is $0.56c a mile <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Being in the wrong tax entity can cost you thousands of dollars <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in"> Co-Authored books <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Being an author is a great way to become an authority in your industry <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Figure out what your ‘prime writing time’ is and stick to that schedule <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Since your name is on the product you have to be careful who you partner with (make sure you’ve known them a while and trust them) <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Do your research on your co-author to find out what their work ethic is and the quality of work they are producing <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Always make clear on who is doing what work when in a partnership <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Split the content with your co-author and commit to having chapters done by agreed upon dates Lumpy Mail <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Lumpy mail is odd shaped mail that won’t stay in the pile and is moved to the top of the pile. <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- It has a better chance it will be opened due to its size and shape <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Lumpy mail is a marketing strategy Deadlines <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- When you are launching a podcast or a book you need to give yourself a launch date or it will never happen <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- When choosing a launch date make sure to look at the time of year; day, month, and week. What is going on in your industry at that time? <p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1; tab-stops:list .5in">- Find something that draws people to urgency when they are buying Thank you for listening! If you enjoyed this podcast, please subscribe to the show in iTunes or Stitcher Radio! The music in today's episode was written by The Danger Os and produced by Nick Palmer. Check them out at https://www.facebook.com/thedangerosmakemusic Links to Resources Mentioned Certified Tax Coach Adept Business Solutions Tax Coach 4 U Tax Pro Solutions Interview Connections Jim Palmer Stand Apart Dream Business Coaching Glambition Radio Interview Requests [email protected] [email protected]
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Co-Authoring a Book for Niche Authority with Diane Gardner
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