Coca-Cola launches a B2B media brand

Coke just launched a media brand for retail and restaurant partners, what does this mean and what can we learn from it?Join as we discuss:The need for a personalized approach to engage your audienceThe need for foundational research and data-driven insights to support your contentThought leadership and brand building through media contentConnect with us: Benji: https://www.linkedin.com/in/benji-block/James: https://www.linkedin.com/in/jamescarbary/Link to Post discussed in this episode: https://www.coca-colalens.comPress release:https://www.coca-colacompany.com/media-center/new-platform-offers-retail-and-restaurant-partners-data-backed-insights-and-industry-trends-through-a-uniquely-coca-cola-lens